Social Media Strategy for Business – Blogging with People

Acclaimed social media speaker, author, and consultant Dave Nelsen explains how to create a compelling blog by involving your people. Dave shows three outstanding blogs (two of which are B2B) and explains why they create a sense of personal connection. You've heard the old adage in sales that "People buy from people." Blogging helps you personalize your team and build relationships on an unprecedented scale. Further, companies that blog generate 55% more web traffic.