Social Media Strategy for Business – LinkedIn

Acclaimed social media speaker, author, and consultant Dave Nelsen recommends investing in expanding your LinkedIn network as its the "professional's social network" - the one service that is built to last because it is tied to our careers. Dave suggests using three rules for deciding when to connect (be exclusive) and shows four powerful ways to use the service (based on "Advanced People Search", essentially Google but for finding people... would be partners, customers, and employees.