by davenelsen | Sep 10, 2012 | Social Media for Business
It’s a big idea that’s important to any type of business (B2B, B2C, B2G, or even Not-for-Profit). Like me, you may have missed it initially. It’s in Facebook founder Mark Zuckerberg’s letter to his shareholders. It articulates Facebook’s compelling vision of the...
by davenelsen | Aug 6, 2012 | Social Media for Business
Recently, I was speaking to a group of CEOs in California about using social media for business. The host introduced me tothesomewhat skeptical audience by suggesting that whether their companies sold B2C (business-to-consumer), B2B (business-to-business), or B2G...
by davenelsen | Jul 3, 2012 | Social Media for Business
Usually, I write about some useful social media application for business. And now for something completely different, but still important… Social media has amplified the power of 1… that is the power of one idea and the power of one person. It means that in...
by davenelsen | Jun 28, 2012 | Social Media for Business
Have you noticed the proliferation of consumer review sites in the last few years? It’s not just Yelp (restaurants, etc.), TripAdvisor (hotels, etc.), and Angie’s List (contractors, doctors, etc.). It’s also Amazon (everything they sell), iTunes (albums, podcasts,...
by davenelsen | May 27, 2012 | Social Media for Business
In 2003, I was on a business trip in California. As then CEO of telecom software company CoManage, I was visiting a potential customer or partner – I no longer remember exactly. Alone that the evening, I was sitting in the hotel bar reading The Wall Street Journal,...
by davenelsen | Apr 22, 2012 | Social Media for Business
The topics and behaviors that become popular on the Internet are sometimes referred to as memes. Perhaps you’ve heard of Rickrolling? Unfortunately, it’s impossible to predict what will become popular, however, you can always be a “fast...