by davenelsen | Mar 30, 2012 | Social Media for Business
A few months ago, I pointed out that companies that blog get on average 55% more web traffic. But it’s not just 55% more traffic; it’s new prospects finding you exactly when they’re looking for what you do. Recall that half of all web traffic originates at a search...
by davenelsen | Feb 13, 2012 | Social Media for Business
Ever heard the expression: “When all you have is a hammer, everything looks like a nail?” Yes, I’m talking about e-mail. According to the recent book, “The Tyranny of E-mail” by John Freeman, we’re now spending more than 40% of our time in corporate America...
by davenelsen | Dec 26, 2011 | Social Media for Business
Regular readers know that I usually focus on business social networking issues, and I will continue to do so. However, today I’m covering another “Interactive” topic of equal importance. In speaking to hundreds of business executives around the United States each...
by davenelsen | Dec 3, 2011 | Social Media for Business
Some businesses chase every new social media service, or at least get nervous about missing something as each new platform is introduced.They feel the need to be everywhere. The most common mistake I see consumer-focused companies (B2C) make is dissipating their...
by davenelsen | Nov 24, 2011 | Social Media for Business
As a consultant, it’s incredibly gratifying to pause periodically and look back on all of the great clients I’ve had the opportunity to work with in the past decade or two. Here’s a sampling of some the businesses and not-for-profit organizations...
